200 Phrases for Instagram Bio

updated June 20, 2024
Reading time12 minutes
Jaqueline Corradi
Jaqueline Corradi
Content Manager

200 Phrases for Instagram Bio

The phrase for Instagram Bio you choose to put in your profile is significant because it can be the first impression someone will have of your page. It can define if they will want to follow you, or get to know more about your brand. 

What is an Instagram Bio?

The Instagram Bio is the section in your Instagram profile underneath your username. It's the place where you will present yourself or your brand. You can write about what your business is about, or who you are, including contact information and a link to your website. 

For example, in the Apple Instagram bio, they put a short phrase that represents the brand's identity "Everyone has a story to tell", and a call to action inviting people to use the hashtag #ShotoniPhone. It's a small and effective bio. 

Apple's Instagram profile

3 Tips to Write your Instagram Bio

1. Introduce Yourself 

The first thing to put in your Instagram bio is a brief presentation of you or your company. If it's a brand's profile, you can insert the slogan, for example. Explain what your brand is about with just a few words. If you are creating an Instagram profile for yourself, include your job title, and talk about things that you like.

For instance, the actress Viola Davis perfectly summarizes important information about her. In her Instagram bio, it's written "Academy-Award winning actress, philanthropist, and CEO/Co-founder of @JuVee Productions".  She even included the link to her company's Instagram page, helping to drive traffic to it as well. 

Viola Davis' Instagram profiles

Source: Viola Davis Instagram profile

2. Include Your Contact Details

When we are talking about Instagram profiles used for professional purposes, it's fundamental to give means for users to get in contact with you. They can send you DMs, but you should also include a link to your website (if you have one), email address, and phone number. 

3. Insert a Call to Action

The call to action has the purpose of inviting people who visit your Instagram page to do something you wish them to, such as subscribe to your newsletter, visit a website, download an ebook, and much more.

200 Phrases for Instagram Bio

Fun Phrases for Instagram Bio

Tiffany Haddish's Instagram profile

Source: Tiffany Haddish Instagram profile

1 . I believe in bee-ing myself.

2 . I like to stop and smell the rosé.

3 . I apologize for anything I post when I'm hungry.

4 . Relationship status: Netflix and chocolate.

5 . My hobbies are breakfast, lunch, dinner, and dessert.

6 . "Be strong". I whisper to my wi-fi signal.

7 . Talented TV binge-watcher.

8 . Go to the stories to see the behind-the-scenes of my life.

9 . I need 6 months of vacation twice a year.

10 . I don't look like this in real life.

12 . Keep the dream alive: hit the snooze button.

13 . The bags under my eyes are Gucci.

14 . Instagram bio currently loading.

15 . Gifted napper.

16 . 99% Coffee.

17 . I'm like a candy bar: half sweet and half nuts.

18 . Like wine, getting better as I age.

19 . Born to express, not impress.

20 . Chocolate never asks questions. Chocolate understands me.

21 . Weirdness is a side-effect of awesomeness.

Cool Phrases for Instagram Bio

22 . Here is my story for the history books.

23 . In a world where you can be anyone, be yourself.

24 . The best of me is yet to come.

25 . Always be yourself.

26 . These are the days we live for.

27 . I am the person my younger self would feel safe with.

28 . Time is precious. Waste it wisely.

29 . The best things come from living outside of your comfort zone.

30 . When daydreams become a reality.

31 . When nothing goes right, swipe!

32 . The road to success is always under construction.

33 . Quiet people tend to have the loudest minds.

34 . I am made of flaws, but stitched up to perfection

35 . Scratch here ▒▒▒▒▒▒▒▒▒▒ to unveil my secret bio.

36 . My mission in life is not merely to survive, but to thrive.

37 . Being anything but predictable.

38 . Seize the day.

39 . Imperfection is my perfection

40 . What should I put here?

Short Phrases for Instagram Bio

Selena Gomez' Instagram profile

Source: Selena Gomez Instagram profile

41 . Living a little.

42 . Glitter is the only option.

43 . Goal: bigger smile.

44 . To travel is to live.

45 . Optimism is contagious.

46 . Dream big.

47 . Being in the now (check my stories).

48 . Collecting moments.

50 . This is me.

51 . Go wild for a while.

52 . Just keep swimming.

53 . Spreading smiles.

54 . Be in the now.

55 . Be curious.

56 . Creating a life I love.

57 . Committed to dreams.

58 . A human. Being.

59 . C'est la vie.

60 . Professional napper. 

Business Phrases for Instagram Bio

HP Instagram profile

Source: HP Instagram profile

61 . Official home of (name of your brand) on Instagram.

62 . Putting customers first since (insert the year).

63 . Check out our best sellers.

64 . I believe in helping people.

65 . Get to know our store.

66 . The best selection of (type of product)/

67 . 100% dedication to our customers.

68 . Here to help you.

69 . Contact us: (email address).

70 . Put your brand slogan.

71 . Let's build a journey together.

72 . A store specialized in (name of the product)

73 . Made with love.

74 . The best (product name) of (city name). 

75 . Free shipping.

76 . Flash sale.

77 . Enjoy our selection of products.

78 . Made for you.

79 . Customers are our priority.

80 . DM for inquiries. 

Motivational Phrases for Instagram Bio

Lewis Hamilton Instagram profile

Source: Lewis Hamilton Instagram profile

81 . Every day I create a life I love.

82 . When the world is dark, look up to the stars. 

83 . Making mistakes is better than faking perfection.

84 . One bad chapter doesn't mean the story is over.

85 . Every day is a second chance.

86 . Attitudes are contagious.

87 . You are never too old to have new dreams.

88 . Life goes on.

89 . Smile big. Laugh often.

90 . Try to be a rainbow in someone's cloud.

91 . You are enough.

91 . Pursue your passion.

93 . Life is more than one big to-do list.

94 . Enjoy the small things in life.

95 . We have tomorrow for a reason.

96 . It's the journey that matters, not the destination. 

97 . Happiness is a way of travel. 

98 . I strive to impress myself.

99 . You deserve happiness.

100 . It isn't always easy, but it's worth it. 

Inspiring Quote Phrases for Instagram Bio

101 . "I can be changed by what happens to me. But I refuse to be reduced by it." (Maya Angelou)

102 . "Don’t you ever let a soul in the world tell you that you can’t be exactly who you are." (Lady Gaga)

103 . "You become what you believe." (Oprah Winfrey)

104 . "Remember that not getting what you want is sometimes a wonderful stroke of luck." (Dalai Lama)

105 . "Change the world by being yourself." (Amy Poehler)

106 . "If I fail, if I succeed, at least I’ll live as I believe" (Whitney Houston)

107 . "Experience is not what happens to you; it’s what you do with what happens to you." (Aldous Huxley)

108 . "Nowadays people know the price of everything and the value of nothing."  (Oscar Wilde)

109 . "Be the change that you wish to see in the world."  (Mahatma Gandhi)

110 . "Having the dream is easy, making it come true is hard." (Serena Williams)

111 . "I don’t know where I’m going, but I promise it won’t be boring." (David Bowie)

Phrases for Instagram Bio with Emojis

Crocs Instagram profile

Source: Crocs Instagram profile

112 . Dreams 👉Goals.

113 . Welcome to my 👑dom.

114 . 👇 Check out my latest blog post 👇

115 . L💖VE is in the air.

116 . Just click follow button 😉

117 . Traveler ✈️ Book Lover 📖

118 . Sleep 💤 and get relax. Great Ideas will come 💭

119 . 🕺Enjoying life’s party.

120 . 🤳👑(Selfie Queen)

121 . 📍(the city you live in or are visiting)

122 . 😋🍔🍕🍲🍴(Add emojis of your favorite things)

123 . 🎶Music addicted🎶

124 . Currently hanging out in 🇵🇹 (put the flag of the country you are in)

125 . ❤️ Lover, not a fighter, spreading ✌️all over the 🌎

126 . 💫(Zodiac sign).

127 . 👇Check out the latest deals.

128 . Never Hear Bad 🙉, Never Look Bad 🙊, Never Talk Badly 🙊

129 . 99% ☕️

130 . I love all animals 🐶

Cute Phrases for Instagram Bio

131 . Sprinkling kindness everywhere I go.

132 . So many of my smiles are because of you.

133 . Live in the sunshine where you belong.

134 . Always aiming to be a rainbow at the end of a thunderstorm.

135 . Sharing my happy thoughts.

136 . Fabulous ends in "us" coincidence? I think not.

137 . Sometimes we could always use a little magic – don’t hide the magic within you.

138 . Be like a pineapple: Stand up straight, wear a crown & always be sweet on the inside.

139 . Having a soft heart in a cruel world is courage, not weakness.

140 . Kind is the new cool.

141 . Glad you’re here!

142 . You look cute today.

143 . We aspire to inspire

144 . Be kind & compassionate. Everyone is on their own journey.

145 . Latte a day keeps the stress away.

146 . Together we can.

147 . Be your own kind of beautiful.

148 . Happiness never goes out of style.

149 . Looking at the world through colored glasses.

150 . Creating sunshine in the world.

Phrases for Traveler Instagram Bio

151 . Chasing destinations around the globe.

152 . Travel is the only thing you buy that makes you richer.

153 . Fill your life with experiences so you always have a great story to tell.

154 . Join me as I take on the world.

155 . Keep calm and travel on.

156 . I like taking the scenic route.

157 . My best stories are found within the pages of my passport.

158 . You can’t buy happiness but you can buy a plane ticket, and that’s kind of the same thing.

159 . I follow my heart… and it usually takes me to the airport.

160 . Jobs fill your pocket but adventures fill your soul.

Phrases for Instagram Bio to Get Followers

161 . Don’t know what to do? You can start by hitting that follow button.

162 . Follow along to witness history in the making.

163 . Turn that blue follow button to white.

164 . Follow me to join this wild ride!

165 . Follow Me To Greatness.

166 . Thank you, come again. 

167 . Click the follow button to be part of my (adjective) journey.

168 . Follow my (adjective) story.

169 . My story will inspire you, so be sure to hit that follow button.

170 . Join my journey by following along. 

Fashion Instagram Bio

Karen Blanchard Instagram profile

Source: KarenBritChick Instagram

171 . Fashion is about comfort and feeling good.

172 . I express my feelings through my clothes.

173 . Dress-up is my favorite pastime.

175 . Happiness looks beautiful on you.

176 . Being yourself never goes out of style.

177 . My clothes highlight my colorful life.

178 . Fashion is art.

179 . Dress for yourself. 

180 . Never over or under dressed, just dressed.

Instagram Bio Puns

RuPaul Instagram profile

Source: RuPaul Instagram profile

181 . Don’t kale my vibe.

182 . Follow my Instagram or I’m nacho friend anymore.

183 .  I’m pawsome and currently having a purrfect day.

184 . Seas the day.

185 . I’d tell a chemistry joke but I know I wouldn’t get a reaction.

186 . I love to take time to wine down.

187 . Girls just want to have sun.

188 . Let’s taco ’bout it.

189 . The snuggle is real.

190 . My name ain’t Mary but I’m still poppin’

Swag Phrases for Instagram Bio

191 . Even if you had instructions, you still couldn’t handle me.

192 . My Instagram is proof that I’m always creating a better version of myself.

193 . You can’t make everybody happy, you aren’t a jar of Nutella.

194 . Make peace with your broken pieces.

195 . I speak fluent sarcasm!

196 . WiFi + food + my bed = PERFECTION.

197 . Why blend in when you were born to stand out.

198 . Never forget, the world is yours. Terms and conditions may apply.

199 . I smile because I have no idea what is going on anymore.

200 . Too glam to give a damn.

Enjoy JivoChat Solution for Instagram

If you use Instagram to promote your brand, JivoChat has the right tool to help you manage your profile. You can integrate your account with our chatbot, and automatize answers to the most frequent questions you receive in the comments and direct messages.

The image shows a smartphone screen where it's written "Instagram, JivoChat, official integration".

You and your team can keep track of Instagram messages using the JivoChat app, which enables you to centralize communication in a single software. Another advantage is that JivoChat is an official Instagram messenger API, which means stable work and no risks to your account.

Choose the Best Phrase for Your Instagram Bio

Choose the phrase for Instagram Bio that suits you best, and make your profile even more attractive. The bio can help you show more of your personality, and instigate people's curiosity to follow you.

Share this article
Like what you've read?
Sign up and try JivoChat for yourself!
It's free and only takes a couple of minutes to download.