Top 12 Best Website Builders for SEO

February 25, 2022
Reading time12 minutes
Jaqueline Corradi
Jaqueline Corradi
Content Manager

When it comes to conquering more visitors and having high organic traffic on your website, it's essential to consider SEO best practices. It includes choosing the best website builder for SEO, so they can rank better on search engines like Google.  

Why Take SEO Into Consideration

SEO refers to Search Engine Optimization and can be defined as a set of techniques that will help your pages to appear on the first search result pages on search engines. 

For example, when someone searches for a keyword that you targeted for, your website link will be one of the first they see, and consequently, it leads to more visitors. You can reach leads and turn them into customers.

SEO is essential for digital marketing strategies where you can grow organically, instead of relying only on advertisement campaigns Choosing the best website builder for SEO is important because it will provide you with features that make the whole difference on webpages optimization for search engines.

The website builder must give you the option to change the page title and make it SEO-friendly by using the main keyword from the content, customize meta description, add alt text to images, and use responsive design.

12 Best Website Builders For SEO

1. Wix

Create a Wix website today

Wix gives you the proper tools to easily create a website to sell online, showcase your work, post blog articles, and customize each section as it suits you best. You can enjoy the advantage that all Wix sites count on a solid infrastructure to meet the needs of search engines.

It enables you to customize your website's meta tags, URL, canonical tags, meta description, and structured data markup, for example. It also provides other features such as bulk 301 redirects, where it's possible to import up to 500 URLs at the same time. 

With Wix, you can integrate your website with Google Search Console as well to track how your site performs on search, and identify what needs to be improved. You have the option to create your own SEO checklist based on your business, keywords, and location, for instance.

Key features:

  • Optimized site infrastructure
  • Get control of your SEO settings
  • Customized structure data markup
  • 301 redirect
  • Google Search Console Integration

2. ikas

Ikas home page

ikas, a cutting-edge e-commerce platform designed to revolutionize your online selling experience, offers a suite of powerful tools tailored for the modern digital marketplace. With ikas, you can effortlessly set up an online store that not only looks great but also performs exceptionally well in today's competitive e-commerce landscape.

One of the platform's standout features is its intuitive email marketing and cart reminder system. This enables businesses to effectively reach out to customers and reduce cart abandonment rates.

The 7-day free trial opportunity of ikas also offers a risk-free opportunity to explore its extensive capabilities, backed by the assurance of a reliable support team. Its user-friendly interface simplifies the most complex of tasks, including SEO settings adjustments, ensuring your store ranks higher on search engine results.

Moreover, ikas offers seamless integration with tools like GA4 and Search Console, enhancing your ability to track and optimize your online presence while the inclusion of Free SSL and AWS protection guarantees top-notch security and data integrity.

Responsive design is at the heart of ikas, ensuring your store is accessible across all devices. In the meantime, its focus on fast page transitions provides a smooth, enjoyable shopping experience for the customers.

Key features:

  • Fast page loading for enhanced user experience,
  • Advanced email marketing,
  • Cart reminder options,
  • 7-day free trial,
  • Easy-to-use interface with simplified SEO adjustments,
  • Seamless integration with GA4 and Search Console,
  • Robust security with AWS protection,
  • Free SSL,
  • Responsive design for optimal mobile experience.

3. Bluehost

Bluehost logo

With Bluehost, you can build the website of your dreams. Choose your domain name and the hosting plan, then select the pre-built template you prefer. You can customize all the pages, change the colors, add pictures, texts, graphic elements, and much more. 

To guarantee the quality of your website, Bluehost offers automated security updates, backup data protection, and 24/7 customer support. If there is any problem, you can count on specialized assistance. 

To enhance user experience and make it easier to manage your online store, you can install multiple plugins to the website too. To help you increase organic traffic, the platform provides SEO tools, and you can check the performance of the pages with the analytics dashboard. 

Key features:

  • Free domain
  • Free SSL
  • Free CDN
  • Pre-built templates
  • Insightful analytics
  • Automated security updates
  • Backup data protection
  • 24/7 support
  • SEO tools
  • Powerful plugins

4. SITE123

SITE123's logo

With SITE123, you are going to have SEO tools to build a website that's already optimized, enhancing the chances to rank well on Google, for instance.

The intuitive website editor allows you to customize your pages as you wish without needing to know coding or design, you will have a responsive website, which also helps with SEO.

SITE123 makes sure that you have a website, which can be indexed by Google, and you can improve your chances of appearing on the first search result pages by customizing the URLs, page title, and meta description. 

In your dashboard, you are also going to find the SEO Adviser Tool, which helps you to see where you should improve in terms of SEO. 

Key features: 

  • Responsive design
  • Customize meta tags
  • SEO pages - audit
  • 301 redirect
  • SEO Adviser tool
  • Sitemap

5. HostGator

HostGator's logo

Instead of having to build your website by yourself, HostGator has an intelligent site builder that does all the hard work for you.

You just need to answer some questions and it will create an optimized layout and industry-specific design. Your website will be available in a few minutes, and already developed considering SEO. 

HostGator also has multiple hosting plans to better suit your website needs. You will count on unmetered bandwidth, a 99.9% uptime guarantee, and a free SSL certificate, which also helps with SEO since it guarantees your visitor can navigate through your website smoothly and safely. 

Key features:

  • Search engine submission
  • Periodical scan
  • Keyword ranking reports
  • Page analysis
  • Intelligent website builder
  • 99.9% uptime guarantee

6. Pixpa

Pixpa home page

Pixpa is an easy-to-use website builder that enables you to create your own portfolio website. If you work in the creative industry, as a designer or a photographer, for instance, it's important to have a website where people can see your previous work. 

Pixpa offers pre-built templates and several features so you can develop every page of your website without having to know how to code. It's possible to add videos, galleries, and forms, and customize the website as you prefer.

If you need any help, count on Pixpa's 24/7 customer support to guarantee your website will always run smoothly. To know if that's the right website builder for you, enjoy the 15-day free trial. 

Key features: 

  • Made for creators
  • Pre-built templates
  • 24/7 customer support
  • 15-day free trial
  • Responsive design
  • Fully customizable
  • SEO tools

7. Webnode

Webnode's logo

Webnode provides you with an easy-to-use website editor where you can develop different types of sites, including ecommerce, and apply SEO strategies such as customizing the URLs, creating titles and meta descriptions. 

Connect Google Analytics with your website to follow each page performance, and identify where to enhance to rank better on search engines. You can choose among several pre-built responsive templates to develop the website, which helps to provide a good user experience on different devices, improving SEO as well. 

You are also going to have reliable hosting since all Webnode sites are hosted on safe and secure servers. As you grow in traffic, it's possible to get more space for content and higher bandwidth, so visitors can navigate smoothly through the website. 

Key features: 

  • User-friendly website builder
  • Reliable hosting
  • HTTPS for safe browsing
  • Responsive templates
  • Create unique titles and meta descriptions
  • Customize your URLs

8. GoDaddy

GoDaddy's logo

When you choose to build your website using GoDaddy, you have the option to use its Digital Marketing Suite. As the name suggests, it's a package of tools to help you boost your marketing strategies, and this includes SEO. 

When developing content, you can customize your URLs, add alt text to the images, write meta descriptions and page titles, which improve web page optimization for search engines. If you don't understand much about website builders for SEO, don't worry, GoDaddy will help you with expert guidance. 

You will have to answer some questions about your business, then its SEO tools are going to make technical changes to enhance your website, and give you insights about how to create content and edit your pages focusing on SEO. 

Key features:

  • Built-in search engine optimizer
  • Analytics and reporting
  • Customizable templates
  • SEO insights
  • Hire an SEO Pro

9. WordPress

WordPress's logo

Ecommerce, portfolio, blog: with WordPress you can have a website with all those sections, and much more. Appearing as one of the best website builders for SEO, the platform counts on built-in optimization, responsive mobile-ready themes, and will take care of the technical requirements for search engines. 

You can customize your website to provide a great user experience, which directly reflects on your SEO performance. Besides, you will get auto-generated XML sitemaps, which helps search engines to read your website easily, and saves you time from building a sitemap manually.

A fast and secure website also influences ranking better at search result pages. To make sure your pages are going to have a high-speed load, WordPress uses CDNs (content delivery networks), and provides an SSL certificate, making sure your website is secure.

You also have the option to edit URLs, meta descriptions, and page titles to improve SEO. 

Key features:   

  • Customize URLs, page titles, and meta descriptions
  • Responsive design
  • Fast and secure website
  • Auto-generated sitemaps
  • Easy-to-use website builder

10. Strikingly

Strikingly's logo

What about counting on a website builder for SEO that is easy to use and allows you to develop your pages in less than 30 minutes? Strikingly offers several tools to make it easier to edit websites, and publish content, keeping SEO best practices in mind.

You can customize URLs, write page titles, meta descriptions, add alt text to images, which significantly impacts how search engines optimized your website is. Besides, you can use Strikingly built-in analytics to understand your target audience behavior and improve SEO through your content too. 

Another advantage of Strikingly is that all of its websites get HTTPS automatically for free, which enhances security and helps to boost SEO as well. If you have any doubt, you can count on 24/7 customer support to guarantee your website will work perfectly. 

Key features:

  • Easy-to-use website editor
  • Analytics built-in
  • HTTPS built-in
  • Customize meta descriptions, URLs, and page titles
  • 24/7 customer support

11. Weebly

Weebly's logo

With Weebly, you will have the peace of mind to know your website is automatically designed for being search engine optimized. All websites created using the platform count on SEO-friendly HTML formatting, sitemap, and responsive design.

Besides, it allows you to add meta descriptions, page titles, and alt text to images. You will have a complete guide to help you understand how to improve SEO by using the tools provided by Weebly.

The drag-and-drop website builder makes it easier to customize your pages as you wish and offer an amazing user experience to everyone who visits your website, which also helps with SEO. Track visitors and understand your pages' performance with the statistic tools.

Key features:

  • SEO-friendly HTML formatting
  • Responsive design
  • Customize meta-description
  • Add alt text to images
  • Easy-to-use editor
  • Statistic tools

12. Webflow

Webflow's logo

Webflow counts with several tools focusing on SEO. You can add and edit schema markup to your website, to make it easier for your content to be found by search engines, and also include meta titles and meta descriptions. 

With 301 redirects, you have the ability to migrate and update your pages with no problems. Ensure your images are indexed by Google by writing alt texts to each one of them.

Enjoy Webflow editor tools to make pages that provide a great user experience, inviting visitors to keep navigating through your website, this shows to search engines that your pages are relevant. 

When it comes to how code affects SEO best practices, with Webflow your website is powered by clean code, which can be easily indexed by search engine bots. Besides, you are going to have a safe and fast website, also helping with SEO performance.

Key features:

  • Add and edit schema markup
  • Customize meta titles and meta descriptions
  • Edit your sitemap
  • 301 redirects
  • Image alt text editing
  • High-performance hosting

Investing in the Best Website Builder for SEO Makes a Huge Difference

When you count on one of the best website builders for SEO to develop and manage your website, you have the opportunity to enjoy features that are fundamental to rank better on search engines. 

You can create content focused on keywords that are highly connected to your target audience, and use URL customization, meta descriptions, page titles, and images alt text to be seen as relevant by the search engines. 

When we talk about search result pages (SERPs), it usually means thousands of websites competing to appear in the first one.

If you don't apply SEO best practices, hardly ever your page is going to position well, and it affects organic traffic growth. Usually, people don't go to the second search result page, they click on the first results, so being in this space is valuable. 

Check out each one of the best website builders for SEO, analyze the features they offer, and choose the one that meets your business needs and budget. But, remember, to implement SEO techniques in how you develop your content as well.

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