115 Best Marketing Phrases

August 22, 2022
Reading time4 minutes
Jaqueline Corradi
Jaqueline Corradi
Content Manager

Knowing some catchy marketing phrases can be very useful for different types of business. You can enjoy them by writing Instagram captions presenting your company or products, landing pages, an "about us" section on your website, and much more. 

Impact phrases help customers remember your brand and show your business's values. They can be much more effective than long texts, for example.

Considering that, we have selected several marketing phrases that you can use when producing interesting content for communicating with your target audience. Check out the article. 

The Marketing Words You Choose Make A Difference 

Have you ever felt like you have the perfect idea for an advertisement, a website article, or a social media post, but when you put it into words, it doesn't impact people? Sometimes, this is just because of the words you used. 

When it comes to transmitting ideas, it's necessary to consider adding impactful marketing words, which are going to instigate the reader to continue reading and make them feel excited as well. That's why marketing phrases can be helpful.

But, keep in mind, it isn't only about using them, it's important to build a narrative the audience can relate to. A very popular, and effective, strategy is storytelling, where, as the name implies, you tell a story, instead of only presenting a product, for instance. 

While writing, search for ways to: 

  • Build trust
  • Convey authority
  • Communicate value 
  • Instigate curiosity
  • Engage
  • Reduce uncertainty
  • Offer benefits
  • Invite purchasing

Best Effective Marketing Phrases and Words 

Discover some of the best marketing phrases that will help you create content that delivers the results you desire. 

Marketing Phrases that Reduce Risk

1 - No obligation.

2 - Or your money back.

3  - You can unsubscribe at any time.

4 - We won't flood your inbox.

5 - Cancel at any time.

6 - No purchase necessary.

7 - Guaranteed.

8 - Premium.

9 - Try it before you buy it!

10 - We've got your back.

11 - No strings attached. 

12 - Book a demo.

13 - Full refund.

14 - Talk to (representative) to see if (business name or product) is right for you.

Marketing Phrases that Reduce Uncertainty

15 - Find out.

16 - See why.

17 - No hidden fees.

18 - See for yourself.

19 - First month free.

20 - No questions asked.

21 - Our reputation goes with it.

22 - Check out a sample report.

23 - Risk-free guarantee.

24 - Money-back guarantee.

25 - The (business name) guarantee.

26 - Talk to an expert.

27 - Come in for a free consultation.

28 Years of experience.

29 - Scientifically proven.

30 - Award-winning.

Marketing Phrases to Inspire to Buy

31 - Cost-effective.

32 - Bargain.

33 - Real results

34 - Do you want to (insert the benefits of the product or service).

35 - Achieve growth.

36 - Boost your (insert the benefits).

37 - Enhance (insert the benefits).

38 - One of a kind

39 - Cutting edge technology.

40 - Imagine never having to (problem) again…

41 - Feel the quality.

42  - Beautiful in its simplicity.

45 - What do you have to lose?

46 - Exceptional value.

47 - Ideal choice.

48 - You're worth it. 

49 - What's in it for you? (Answer explaining the product/service benefits).

50 -Take advantage of this special offer.

51 - A bargain you can't beat.

52 - See the results you want.

53 - Become (adjective your customer wishes to become) with (business name/product).

54 - Free shipping.

55 - Best value. 

Marketing Phrases to Create a Sense of Urgency

56 - Download now.

57 - Limited edition.

58 - While supplies last.

59 - Sale ends (insert the date)

60 - For a limited time only.

61 - Save your spot.

62 - Guarantee the best price.

63 - Offer valid only for today.

64 - Last chance.

65 - Don't want to miss.

66 - Act now before time runs out.

67 - Don't miss your chance.

68 - Get it while it's hot.

69 - Join now.

70 - Offer expires in (insert the time)

71 - Limited availability.

72 - Order now and receive a gift.

73 - Prices cut in half only for today.

74 - Limited supply.

Marketing Phrases to Instigate Curiosity

75 - What if…

76 - Learn how to …

77 - Unlock.

78 - Discover.

79 - Inside scoop.

80 - Uncover.

81 - Buy now and receive a secret gift.

82 - Subscribe to know everything about the new release.

83 - Get access to.

84 - See why.

85 - Private invitation.

86 - Not sold in stores.

89 - Collection preview.

90 - Subscribe to check the full collection first.

Marketing Phrases to Connect with the Audience

91 - Ever wish you could…

92 - We get it…

93 - Aren't you tired of …?

94 - We've got you.

95 - Experience what it's like to...

96 - We want to hear from you.

97 - You deserve the best.

98 - You've earned.

99 - Look familiar?

100 - Tell us what you think.

Marketing Phrases to Transmit Value

101 - Top notch.

102 - Premium.

103 - Safe.

104 - Secure.

105 - Custom-built.

106 - Only.

107 - First.

108 - Exceptional value.

109 - Perfect from beginning to end.

110 - Exceptional value.

111 - Equivalent to.

112 -  (Location)' best.

113 - Get the most out of your money.

114 - Carefully developed.

115 - Proven results.

Enjoy the Marketing Phrases to Enhance Communication

As you can see there are marketing phrases suitable for different purposes. So, before you decide what you are going to write, define the purpose of the content you are creating. This will help you to write an objective and effective message. Remember to consider who your target audience is and align the tone of speech with the brand's identity. Cohesion is essential.

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