Are you starting a new company or do you want to invest in building an online presence for your brand and expanding its reach? In both situations, counting on the best website builders for small businesses is going to help you to create an amazing website and provide a unique user experience to your customers.
A well-constructed website helps small businesses to conquer more visibility, create brand awareness, and gives credibility to the brand. Besides, if you don't have a website, you may fall behind your competitors who already are enjoying the benefits of the online world.
What Is a Website Builder?
A website builder is a service offered by many software-as-a-service (SaaS) companies that enable people to create websites without having code or design skills. It usually provides a drag-and-drop editor so you can personalize each website page, managing, and analytics tools.
Many website builders provide pre-made templates with different themes, for example, for online stores, restaurants, hotels, businesses, portfolios, and blogs. You choose the template that suits you better and personalize the page according to your needs by adding text, choosing the color palette, placing and sizing images, and much more.
To start using a website builder, you need to access the platform of your choice, create an account, and choose the plan that fits your needs. Then you will have access to the necessary tools to start making your pages. If you don't have a budget to enjoy a paid plan, the good news is that it's possible to create websites for free, as many of those platforms offer free plan options.
How Does a Website Builder Work?
A website builder functions as an online platform where you have the tools to create pages with intuitive editors, often using pre-built templates. Instead of using computer codes to make a website from scratch. All you need to worry about is the content and how you wish your pages to look.
Most website builders take care of the coding part that is required to make a website available, however, some of them allow you to customize this part as well. Those platforms often enable you to create pages and manage and monitor them, so you can update them when necessary, add more sections to your website at any time, and check the performance through analytics reports.
Aspects to Pay Attention to Choose the Best Website Builder for Small Businesses
Easy-to-Use Interface
A good website builder must be easy to use. You and your team should be able to quickly learn how to navigate through it and enjoy all its features. Use the free-trial periods to test the website builders, and ensure the onboarding process will go smoothly.
Customization Tools
Adding your brand's identity to your business website is fundamental to having successful pages that convey credibility. Therefore, the best website builder for small businesses must count on customization tools
Hosting and Domain Services
To make it easier to create and manage your website, look for a website builder where you can create or transfer your domain and host your website too. This way you don't need to use other platforms, and can keep control of everything in a single place.
SEO Tools
Counting with SEO tools is a great asset for getting more organic traffic because it increases the chances of your pages appearing on Google's first search result pages. When someone looks for a keyword related to the topics you approach, one of your pages can be shown on the results, leading more visitors to your website, which enhances your visibility.
Third-Party App Integration
The website builder must allow you to integrate with other software, such as SEO and marketing tools, and CRM. So, you can enhance your website and complement it with all the features you need.
Scalability
Choose a website builder that meets your needs as your company grows. You must be able to expand the bandwidth and storage space if necessary, so your website can support higher traffic without failing.
Responsive Design
Make sure the website builder of your choice offers templates that function perfectly on desktop computers and mobile devices. This is fundamental to guarantee your website visitors will have a good experience when navigating through your pages regardless of the device they use.
Customer Support
Unforeseen problems such as a long time to load a page, or broken links can affect your website performance considerably, therefore they need to be fixed as fast as possible. To do that, you must count on effective customer support from the website builder company. Pay attention if they offer 24/7 support, and read the customer reviews to check if they provide good assistance.
Cost
The best website builder for your small business must offer a price your company can afford. Analyze how much you can spend on a website builder plan, and look for platforms that are in your budget. You may even start using a free website builder, and change the plan as your company grows.
20 Best Website Builders for Small Businesses for 2025
1. Wix
Wix allows you to create, design, and manage your website as you wish. Choose among hundreds of professional pre-built templates, use the drag and drop editor to customize it, add high-quality content, and your website will be ready in a few minutes. You can have an online portfolio, blog, ecommerce, and many other page types.
The website builder doesn't require you to know code or design to have a perfect website, you will count on intuitive tools that facilitate the work. Your website will be optimized for mobile and SEO, which helps to offer a great user experience.
Enjoy Wix ADI (Artificial Design Intelligence) to get a personalized website without having to make any effort. You will have to answer some questions, and then the platform will build a website suited for you. You will also count on an ecommerce platform that enables you to launch, run and scale your online store.
Key features:
- Easy-to-use website editor
- Responsive design
- Optimized for search engines
- More than 500 pre-built templates
- Wix ADI
- Ecommerce platform
- Logo maker
- Custom domains
2. Wix AI
Best website builders for small business - Wix AI
With more than 250 million users worldwide, Wix is one of the world's most popular website builder solutions. With the development of Wix AI, they intend to make it even easier and faster to create different web pages to fit your needs.
When you access the AI website creator, you will be required to write a brief about how you want your website, in terms of design and features. Then, the platform will generate a website based on the guidelines you gave. With just a few clicks, you will have an entirely customized layout to fit your content.
You don't need to know how to code or be a design expert, the AI will do the hard work for you. Once the AI generates the website, you can modify its details as you wish, changing the colors, and fonts, inserting images and videos, and much more.
Key features:
- AI-powered
- Easy to use
- Responsive design
- Suffle layouts
- Customization tools
- Built-in business solutions
- Optimized to load fast
- Escalable and reliable web hosting
- Business growth solutions
- 24/7 customer support
3. WordPress
Best website builders for small businesses - WordPress
WordPress is one of the most popular website builders around the world and it also offers a free plan. To start, you can choose among thousands of customizable themes, and have different types of pages, a blog, portfolio, and an ecommerce, for example. It's very easy to publish content, and you can count on a fast and intuitive editor, which saves your work every few seconds.
Use the drag-and-drop tool to add images and other graphic elements on each page. You can create photo galleries, and upload audio and videos too, using your desktop computer or mobile devices. Share your blog posts on social media by automatically sending them to Facebook, and Twitter, so your followers can check them out when there is new content.
WordPress also helps you to have a search-engine-optimized website, by providing many SEO tools. Use the analytics features to keep track of your website performance, and get to know more about your customers' behavior.
Key Features:
- Customizable themes
- Mobile-friendly design
- 24/7 customer support
- Search engine optimized
- SEO tools
- In-depth stats
4. SITE123
Best website builders for small businesses - SITE123
Pick from beautiful website templates, personalize the pages with the tools you are going to find in the website editor, and enjoy the free web hosting: SITE123 website builder offers several benefits for you.
Use its CMS (content management system) to keep your website always up to date with valuable content for your target audience.
The platform also enables you to create an online store, just upload your products, configure settings like prices, taxes, shipping, and payment options, and you will have your store running smoothly. If you have any doubt, SITE123 has 24/7 customer service to assist you with what you need.
To make sure your pages can be indexed by Google and other search engines, all the websites built on SITE123 are optimized for SEO and mobile-friendly.
Key features:
- Pre-built templates
- Website editor
- Mobile-friendly
- Free hosting
- SEO tools
- Custom domains
- Sell online
5. Hostgator
Best website for small businesses - Hostgator
HostGator offers you an intuitive website builder empowered by artificial intelligence. Instead of choosing a pre-built template, then customizing the website, you will start by answering a few questions and the A.I is going to turn it into a personalized design.
You can create your logo with the online logo creator or use one you already have to add to the website design and enjoy the image library to insert images as well. HostGator allows you to have an ecommerce too, it counts on management tools for inventory, shipping, and taxes.
To analyze your web pages' performance, HostGator analytics tools give you valuable metrics that help to better understand your customers' behavior. You can test the website builder for 45 days, if you don't like it, they will refund you.
Key features:
- Intelligent website builder
- Easy analytics
- Image library
- Mobile responsiveness
- Logo maker
- Search optimized
- 45-day guarantee
- 24/7 customer support
6.Bluehost
Bluehost is a great solution for small businesses that want to have an online store. With an easy-to-use platform, and AI tools, you can personalize every page of your website without having to be an expert in design or coding.
First, choose the pre-built template you prefer, then change the elements, such as the font type, and color palette. Enjoy the SEO tools to make sure every page of the website follows the SEO best practices to rank better and appear in the first search result pages of Google and other search engines.
Bluehost also provides analytics features, automated security updates, backup data protection, malware detection, free SSL, and 24/7 customer support.
Key features:
- Free domain
- Free SSL
- Free CDN
- Pre-built templates
- Insightful analytics
- Automated security updates
- Backup data protection
- 24/7 support
- SEO tools
- Powerful plugins
7. Webnode
Best website builders for small business - Webnode
Webnode has a user-friendly website builder that allows you to choose a pre-built template, adjust it to suit your needs, and add different types of content. You don't need to install anything to create and manage your website, it's possible to do everything directly in your browser.
Create a new domain or use an existing one, depending on the plan you choose, you will get a free domain for one year. But, if you prefer, you have the option to use a Webnode subdomain, which is completely free.
Webnode also provides reliable hosting, fast and smooth loading, and you can enjoy the backup feature to keep your website data protected and safe, in case there is any problem.
You will have access to website statistics to be able to evaluate the performance of your pages and find out where visitors come from, for example.
Key features:
- User-friendly website builder
- Reliable hosting
- SEO tools
- Pre-built templates
- Extensive image gallery
- Traffic overview
- Form builder
- Create an online store
8. GoDaddy
Best website builders for small business - GoDaddy
Are you looking for the best website builder for small businesses that offers a free plan option? GoDaddy allows you to create your website without any cost. It counts on an easy-to-use website editor, and pre-built templates to make your work easier.
You can have your portfolio online, a blog, and an ecommerce too. As your business grows, you can opt for a paid plan, which will offer more features, like SEO and marketing tools, custom domain, and data-driven recommendations.
It's possible to manage your website, online store, social media pages, and email marketing campaigns in one place, and keep track of everything at GoDaddy's mobile app.
To enhance your online store performance, it's possible to accept multiple payment options, sync your ecommerce with marketplaces, offer discounts, and create special banners for promos.
Key features:
- Customizable themes
- Search engine optimization
- Web analytics tools
- SSL certificate
- Create an online store
- Custom domain
- 24/7 customer support
9. Pixpa
Best website builders for small business - Pixpa
Pixpa is an easy-to-use website builder that enables you to create your own portfolio website. If you work in the creative industry, as a designer or a photographer, for instance, it's important to have a website where people can see your previous work.
Pixpa offers pre-built responsive website templates and several features so you can develop every page of your website without having to know how to code. It's possible to add videos, galleries, and forms, and customize the website as you prefer.
If you need any help, count on Pixpa's 24/7 customer support to guarantee your website will always run smoothly. To know if that's the right website builder for you, enjoy the 15-day free trial.
Key features:
- Made for creators
- Pre-built templates
- 24/7 customer support
- 15-day free trial
- Responsive design
- Fully customizable
- SEO tools
10.Strikingly
Best website builders for small businesses - Strikingly
With Strikingly you are going to have an easy-to-use website editor to develop your pages using a pre-built template of your choice. You can customize it as you wish by changing colors, inserting texts, selecting fonts, and adding images and videos too.
Strikingly has an ecommerce feature as well, upload your products, connect to PayPal or Stripe, configure shipping, and start selling.
You have the option to include a live chat, sign-up forms, and turn visitors into superfans on your website. Enjoy the analytics built-in to keep track of important KPIs (key performance indicators).
Key features:
- Easy-to-use website editor
- Pre-built templates
- HTTPS built-in
- Analytics tools
- Ecommerce functionality
- 24/7 customer support
11. Webflow
Best website builders for small businesses - Webflow
Design your website, add your brand's visual identity, configure your online store, and publish it: all of this becomes simple with the website builder Webflow. The platform enables you to make responsive templates for your website without requiring code knowledge, you will find several design tools to help you with that.
Use the CMS to write, edit, and update different types of content on your pages, without having to install any software. Once your website is ready and functioning smoothly, enjoy the SEO tools to conquer more visibility, you can create meta titles and meta descriptions, and have an automated heatmap.
Key features:
- Webflow designer
- Pre-built templates
- Launch custom ecommerce websites
- SEO tools
- Fast and reliable hosting
- Flexible content management
12. HubSpot Website Builder
Best website builders for small business - HubSpot
With HubSpot, you count on a free drag-and-drop website builder. You can create your website without any coding or technical skills. The editor is easy-to-use and enables you to personalize all the pages.
To facilitate this task, you can choose a pre-built template. As you build every page, enjoy the preview tool to make sure the website is exactly as you want it to be. HubSpot also provides you with a free SSL certificate.
Key features:
- Drag-and-drop website builder
- Intuitive editor
- Pre-built themes
- SSL certificate
- Free blog maker
13. BigCommerce
Best website builders for small business - BigCommerce
With BigCommerce website builder for online stores, you can design with freedom, operate with no worry, and enjoy its features to innovate. You will get fully customizable themes with built-in HTML, CSS, and JavaScript, and be able to edit them using the drag-and-drop editor.
The platform also allows you to customize the checkout process to make it simpler for your customers, encouraging them to finalize purchases, also you can make your website mobile-friendly. To make sure all the sections are configured properly, use the Stencil CLL tool to test the website. It can be integrated with WordPress as well.
To boost sales, BigCommerce enables you to provide multiple payment methods and create more than 70 native discounts and promotions, without requiring scripting. The SEO tools, such as creating customizable URLs, enable you to optimize your online store to be found easily on search engines.
Key features:
- Page builder visual editor
- Theme customization
- Checkout customization
- Preview before publishing
- WordPress integration
- SEO tools
- B2B tools
14. SquareSpace
Best website builders for small business - SquareSpace
With SquareSpace, you are going to see how easy it can be to have an outstanding website. You can start by choosing among their industry-leading templates, then choose the color palette, and fonts to make each page aligned to your brand's visual identity.
If you intend to have an online store, you can count on SquareSpace made for that and also add third-party plugins. Besides, the platform offers tools to create email campaigns and use social media to promote your website. You may create different types of pages, such as a blog, portfolio, curriculum vitae, and online store.
Key features:
- Wide range of templates
- Marketing tools
- Ecommerce tools
- Logo maker
- 24/7 customer support
- Free trial
15. Duda
Best website builder for small business - Duda
Duda is a website builder focused on the creation of digital marketing agency websites. There is no need to know how to code to use this platform. Enjoy the drag-and-drop tool to customize each page of your website and leave it with your brand's identity.
You can choose among the pre-designed templates, so you don't have to design everything from scratch. All the websites built through the Duda platform have a responsive design, which means they will perform well on desktop computers and mobile devices.
Key features:
- Drag-and-drop tool
- Dudaflex editor
- Responsive design
- Pre-designed templates
- Showcase your portfolio
16. Jimdo
Best website builders for small business - Jimdo
With Jimdo, you can have your own website for free. Use the built-in design features to personalize every detail of your site web pages. Add the images, logo, and text, and position every element to make it easy for users to navigate through. You can choose your domain name through the platform too.
All the websites are developed with a responsive design, so the user can enjoy them whether they are on their mobile devices or a desktop computer. Count on Jimdo's free image bank to use high-quality photos that will make your website more appealing.
Key features:
- Built-in design features
- Responsive design
- Copyright-free photos
- Connect with social media
- SEO tools
17. Dorik
Best website builders for small business - Dorik
"Build beautiful websites in minutes, without code", that's what Dorik proposes to its users. You will have a single platform to not only build your pages but also maintain them always up to date. For example, by inserting new articles and features as you see necessary.
The platform offers more than 60 professional templates and over 250 UI blocks. You will have a free SSL certificate, and the website will be hosted on AWS and Digital Ocean. If you plan to build an ecommerce, there is the option to integrate PayPal, Stripe, and Gumroad. You also can add subscription forms to your website.
Key features:
- More than 60 templates
- Over 250 blocks
- Free SSL
- Payment integration
- Custom domain
- Export code
18. Simvoly
Best website builders for small business - Simvoly
Simvoly allows you to create your own customized website using the drag-and-drop tool. It offers several assets to become even simpler to design the pages the way you wish, which includes more than 200 templates, custom blocks, and elements. Choose the fonts, color palette, add images, and make A/B tests too. The design is fully responsive.
If you intend to make an ecommerce, tools like sales funnels and custom checkout will be very useful. You have the option to customize the buyer journey. Besides, you will have access to detailed analytics to get to know your target audience better and understand how to improve the website.
Key features:
- Page builder
- Drag-and-drop tool
- More than 200 templates
- A/B test
- Responsive design
- Sales funnels
- Custom checkouts
- AI assistant
19. Volusion
Best website builders for small business - Volusion
Volusion is a platform focused on enabling you to create your own ecommerce website. You will find beautiful themes for different types of stores. All you have to do is choose the one that suits you best and start customizing it.
To help you make your website stand out, you can count on a team of experts, including SEO experts, web designers, and marketing professionals. To enhance the user experience when browsing through your website, Volusion offers several options to personalize the layout, you have different types of displays to showcase your products.
Key features:
- Ecommerce website themes
- Responsive design
- Customize layout
- Product display options
- Home page slideshow
- SEO tools
- Fast loading
20. Ionos
Best website builders for small business - Ionos
With Ionos, you can build your website the way you want. It's possible to make one with just three steps, first choose a design, then add your content, and just click publish. In each one of those steps, you are going to count on several tools to help you customize every page, and get a high-performance website.
Ionos provides multiple industry-specific templates, including for restaurants. You also can edit the images and texts as you prefer, and enjoy the free image bank that contains more than 17,000 photos.
Key features:
- Professional templates
- Customization tools
- SEO tools
- Free SSL certificate
- Responsive design
- Easy analytics
- Built-in privacy tools
