20 Best Ecommerce Online Store Examples

Reading time31 minutes
Jaqueline Corradi
Jaqueline Corradi
Content Manager

Building a successful ecommerce online store is a challenging task, mainly when considering the highly competitive environment your business will be in. After all, different from a physical store, on the internet you are competing against companies from all over the world. 

The customer is just a few clicks away from leaving your website and buying from another ecommerce store. Developing eye-catching pages that offer exciting content, aligned with good design is fundamental. To help you with that, what about getting inspired by the best ecommerce online store examples? Check out the article and discover more. 

What Makes a Good Ecommerce Online Store

Some essential characteristics are seen in the best ecommerce online store and should be observed when you start building your website. Elements such as responsive design, well-structured pages, attractive pages, and user-friendly interfaces are helpful when it comes to attracting more visitors and turning them into customers.  

Beautiful Design

Put yourself in your customer's shoes, what draws your attention to a website page? An essential aspect is the design. A modern layout that has good readability is well structured, and aligned with the brand's visual identity is attractive and makes it easier to navigate through the website. 

The reader must be able to easily associate the website with the brand, and quickly find what they are looking for. Every detail in the layout should be thought to provide a good user experience and draw people's attention, so they will want to explore the website and discover the products from your online store.

Fast Load Page Time

Another fundamental factor that makes a good ecommerce online store is the time it takes to load every page of your website. People don't have the patience to wait more than a few seconds for a page to load. You should make sure your website is configured to load as fast as possible, even milliseconds matter in this case, and maybe the difference between conquering new clients or losing them. 

Complete Product Descriptions

Another important part of ecommerce websites is the product pages. They must contain high-resolution images of the product, as close as possible to the reality so the customer knows what they are purchasing. Also, pay attention to the product description to make sure it has all the important information about the item, including its functions and main benefits. 

Mobile Friendly

According to Statista, more than 60% of the global internet population uses mobile devices to go online. It's a very significant number that also indicates the need to create websites that work properly on desktop and mobile devices. Your ecommerce online store must have a responsive design, otherwise, you can lose sales.

Fast Response Time

Turning website visitors into customers is another challenge and a good ecommerce online store must provide effective customer support to achieve that. This means keeping track of every customer interaction and answering the messages they sent through the website and other platforms. This shows your company cares about the customers, and gives credibility to the brand. 

Seamless Checkout Process

When building your ecommerce website, pay close attention to how the checkout process is structured. It should be quick and easy to understand, so the customer can close a purchase with just a few clicks, without any complication, and ensure their information is secured. 

How to Create a Great Ecommerce Online Store

Plan Your Business

Before building your online store, create a plan to sketch how you are going to develop your idea, define your sales and marketing strategies, identify your business model, and set short and long-term goals. 

The business plan will give you a broader vision of the paths to follow to succeed, it's like a roadmap, where you can even predict possible problems and prevent them. You may feel more compelled to start putting things into practice, but taking time to study and write a plan will be very useful, including, if you need to present your ecommerce to investors, hire new employees, or make partnerships. 

A business plan should include:

  • Business concept
  • Goals and vision
  • What you are going to sell
  • The highlights of your products or services
  • Target market
  • Potential customers profile
  • Marketing plan
  • Financial plan

Keep in mind that your business plan is going to suffer a lot of alterations along the way after you launch your ecommerce. That's not a bad thing, as you learn with experience, you can adapt and develop even more precise strategies. 

Get to Know Your Audience

An essential part of understanding how to start an ecommerce business and reduce error risk involves getting to know who your audience is. How are you going to build a good ecommerce website, create effective ad campaigns, use social media to engage, and turn users into customers if you don't know your possible buyers? 

It's not necessary to have all the answers when starting. On the contrary, you are going to understand your audience more and more, as your business grows, but you should have the main idea of who they are. You can begin by answering the following questions:

  • What is their age range?
  • Where are they mainly located?
  • What social media do they use?
  • Where do they buy their products or services?

If you had previous experiences in the market you want to get into, probably you have a general idea of the customer profile. In case you already own a physical store, you can start by defining your target audience's behavior from the data you have of your local customers. 

Other useful tools are market studies focused on your sector. You can also create a form to discover more about your customer preferences. But, remember, this is just a draft to help you start.

Choose a Good Domain Name

Select an Ecommerce Website Builder

The advantage of having an ecommerce website, even when you will use social media platforms and marketplaces to sell, is having a space that you can fully customize, according to your company's needs. 

You will be able to create your domain, develop as many pages as you find necessary, and include marketing strategies such as adding a blog or integrating the website with an automated email marketing tool, to keep in contact with your customers, build loyalty, but also to reach users who may turn into clients. 

To develop your ecommerce website there is no need to have coding or design skills. On the internet, you are going to find many website builders that provide solutions to create an online store with pre-built templates. 

Use Your Brand's Visual Identity

A brand's visual identity must be aligned in all the communication channels you use, creating a coherent image. To help you insert the brand's elements into the website properly, you can develop brand guidelines, then, if other people from your team edit the ecommerce, they will know what to do as well.

Visual Identity has an important role in how customers perceive and remember your business. It helps, for example, to be able to identify it even without seeing the company's name. People should be able to detect they are on your online store by the logo, for instance, and other elements that you use in your communication, like on your social media. 

Create an Intuitive Interface

When you start developing your ecommerce website, keep in mind how to provide the best user experience. Test the ecommerce, and put yourself in your customer’s shoes, would you feel compelled to explore your website or be discouraged by its interface?

The menu and main buttons must be positioned strategically, facilitating the user to find them. Avoid adding too many visual elements, it can be confusing, and take the focus away from what really matters on the page. Pay attention to the colors and fonts you are going to select as well, check for the texts' readability, and don't forget to have a responsive design. 

Show Your Ecommerce Is Trustworthy

If your brand isn't well-known yet, some customers may feel insecure about purchasing on your website. It's important to show why they can trust you, and that their data is secure. You can do that by inserting the following elements into your website: 

  • Trust badges
  • Customer reviews
  • Physical address
  • Contact numbers

Keep Your Website Updated

Building an ecommerce online store is only the beginning of your journey as a digital entrepreneur. It's also important to keep your website continuously updated, which means making changes as you see necessary. Analyze the analytics report to see if the website performance is good and identify what needs to be improved. 

20 Ecommerce Online Store Examples


LARQ is a great example of how to create an ecommerce online store that meets customer demands and is completely aligned with the brand's mission. The company produces water bottles and filters that help to improve the quality of the water you drink every day.

One of its main values is sustainability, and you can easily find information about how the product made by them is a solution to diminish plastic waste. The website has a modern and minimalistic design, and the main information is well organized, so the reader can easily navigate through the pages and find the products they want. 

LARQ home page

2. Skullcandy

Skullcandy is a store that sells headphones, and they know how to promote their products by using a modern and youthful design that has everything to do with what they commercialize and their audience. 

On the home page, the customer can already see some of their items highlighted by the use of beautiful high-resolution images, In the superior menu, you can quickly access the shop section, and explore the items that are divided by categories. 

Skull Candy home page

3. Bon Bon Bon

One of Bon Bon Bon's ecommerce online store's main attractions is the beautiful candies produced by them, and they use images of the candies cut in half, showing the stuff inside, to draw customers' attention. 

The photos certainly are able to make you wish for tasting one of their chocolates, they speak more than words. The whole layout is fun and colorful, aligned with the brand's visual identity. 

Bon Bon Bon home page

4. Zulu Longines

Zuzu Longines is a watch brand and they are able to align modernity with a dynamic and clean layout to its classic pieces by using an elegant font type and keeping a neutral color palette. The home page focus is the watches, which are displayed in the center of the page. 

As you scroll down on the website, the images change, and you can access different sections, and discover important information about the brand and its products. It's possible to enjoy videos and illustrated animations that are an invitation to the reader to get to know more about the brand's universe.

Zulu Longine home page

5. Crate and Barrel

The Crate and Barre ecommerce online store sells furniture, houseware, decor items, and kitchen supplies. Its website is a great example of how to use different elements to promote the products and brand. In the background of the home page, we can see beautifully decored living rooms, which drives attention to the items that are commercialized in the store.

Also, they added in the center of the image a quote from a customer review, which helps to add credibility to the ecommerce store. There is also another attractive, which is the call to action button, offering a 10% discount, a strategy to encourage indecisive customers to make a purchase. 

Crate & Barrel home page

6. Nike

Nike is a known sports brand, and it enjoys its fame to promote one of its values as a sponsor for many athletes on the home page. The image that shows many famous athletes speaks for itself and adds even more value to the brand, beyond the products. 

They know consumer behavior is connected with how customers identify themselves with a brand and that's used as a strategy to sell more on their website. Besides, the pages are well organized, have a responsive design, and you can find the main information quickly. 

Nike home page

7. Mack & Pouya

Mack & Pouya's website is an example for professionals who want to sell their services online. They are specialized in photographing and filming weddings parties and ceremonies, and enable potential clients to require their services on the website. 

You can check if they are available on the day of your choice, and build your own package. This gives autonomy to the client who can access important information, like the prices, and the company portfolio before even sending a message to them. The design is colorful and fun and highlights the wedding pictures of their previous clients. 

Mack & Pouya home page

8. Grainne Morton

Grainne Morton's ecommerce online store sells jewels and antique finds and it has a design that suits the brand perfectly with a classic style and a soft color palette. On the home page, there is a photo of a woman wearing the brand's jewels, which helps to promote the items on sale and instigates the viewer's curiosity to discover more about the pieces available in the store. 

Grainne Morton

9. Macy's

Macy's website is easy to navigate and has a clean layout that focuses on its main purpose, selling products. When you enter the home page, you receive an attractive offer: an extra 30% off on the targeted items, which is a great way to encourage customers to buy on the website. The website sections are divided into several categories and subcategories so the customers can quickly find what they are looking for.

Macy's home page

10. Walmart

If you have an online store that sells a wide variety of products from different sectors, Walmart is an interesting example of how it's possible to display it. On the home page, you can see photos of several items and a call to action to access each one of those sections. 

Another good aspect of the website is how it keeps aligned with Walmart's visual identity. The logo is present along with the color palette, which is the same one we can see in the physical stores.

That's very important to add cohesion to the brand communication and the customer can see the website as an extension of the physical stores too. Walmart is a worldwide known company, and this credibility is added to the website by emphasizing the brand's visual identity. 

Walmart home page

11. Lulus

Lulus is an ecommerce online store that sells dresses. You can quickly discover that on the home page, which has photos of different dress models linking to the website section. The minimalist design makes the website easy to navigate, and it helps to highlight the products.

Lulus home page

12. Urban Outfitters

Urban Outfitters ecommerce online store is a good example of a clothing store focused on young people. The design is modern yet very clean, with a space to display campaign photos that help to highlight the products. You can use the search bar on the top to look for what you want or use the superior menu to navigate through the ecommerce sections. 

Urban Outfitters home page

13. Dr. Martens

The famous leather shoe brand, Dr.Martens, knows how to create an ecommerce experience that matches its target audience's interests and is aligned with its visual identity too. When you enter the website, you can see some of the products displayed, and there is a call to action inviting the visitors to start shopping. The website color palette is the same as the brand's logo. 

Dr.Martens home page

14. Sanrio

Sanrio is the brand behind popular characters like Hello Kitty, in its ecommerce online store you can buy several products with their illustrations, such as bags, clothes, and home goods. The website has a  clean design and emphasizes the product pictures, drawing attention to them.

Sanrio home page

15. Glossier

Glossier is a good example of how to create a visually appealing brand identity that expresses the company aesthetic and point of view. Specializing in skincare and make-up products, the brand has a minimalist and young style which is well translated in the website layout. The pages are well organized and the customers can quickly find their favorite products.

Glossier home page

16. Premium Teas

The Premium Teas ecommerce online store has a classic and elegant design, which matches their products. The home page background is made by a slide of photos that throws different teas, and the customer can click on the call to action button "shop now" to start buying. 

Premium Teas home page

17. Bliss

Bliss sells skincare and body care products and its website has a colorful and fun design that matches perfectly with the product package and the brand visual identity too. Every detail in the website interface was thought to make the products stand out.

Bliss home page


Apple is one of the most famous technology companies in the world, and its logo is widely known. Its website also stands out because of its beautiful, clean, and modern design. Apple uses animated elements that move around as you scroll down the pages, and offers a well-organized website so the visitor won't get lost in the product options, and can quickly find the information they need.

Apple home page

19. Bite

Bite is a company that sells personal care products, its main product is toothpaste bits, and its core value is sustainability. The ecommerce online store focus on those characteristics and has a design totally aligned with the brand's visual identity. When browsing through the website, the customer can discover more about the brand's environmental concerns, and also easily find the products.

Bite home page

20. Dick Moby

The sunglass brand, Dick Moby, has a modern and fun website design. They use high-quality photos to make their products stand out. Besides, as the reader scrolls down the page, they can find the bestseller items, information about the lenses, and the company, it's easy to navigate through the website, which enhances the user experience. 

Dick Moby home page

20 Best Ecommerce Website Builders

1. Wix

Create your own Ecommerce with Wix today

With just a few steps, you are going to be able to sell all around the world by using the Wix ecommerce website builder. The first step is to create your account, then select the plan that suits your company's needs best. After that, you are going to find more than 500 free online store templates to select from. 

They are divided into categories such as accessories, fashion & clothing, electronics, sports & outdoors, which will help you to find the best structure for your ecommerce. Then, you can customize the design, insert images, buttons, and menus, and select a color scheme, for example. 

With the interface ready, it's time to add the products, connect to a payment provider, set up shipping methods, and choose your custom domain. To make the process even easier, you will count on Wix Logo Maker and Name Generator. 

You can add up to 50,000 products to your online store and implement secure payment through Wix Payments, which has a global network of payment providers and methods. 

Highlighted features:

  • More than 500 free templates
  • Offer up to 50,000 products
  • Wix Logo Maker
  • Business Name Generator
  • Wix Payments
  • Wix Owner app
  • Integrated analytics dashboard

2. Shopify

Shopify logo

Shopify is the platform chosen by more than a million brands to sell, ship, and process payments all over the world. With its ecommerce website builder, you can select from over 70 professional themes, customize the design, and also edit in HTML and CSS, if you wish, and use your domain name or purchase one from Shopify.

You are going to count on several advantages, such as a Free SSL certificate, automatic carrier shipping rates, and more than 100 payment gateways to include. You also have the option to make the checkout available in different languages and translate the store's theme according to your needs. 

Besides, Shopify provides 24/7 support,  gives a comprehensive dashboard, and built-in SEO features, and enables you to manage your inventory in one place, since you can synchronize across all your sales channels. 

Highlighted features:

  • Drag and drop store builder
  • Designed for mobile
  • Shopify Payments
  • Comprehensive dashboard
  • Built-in SEO features
  • Free SSL certificate
  • Automatic carrier shipping rates

3. SITE123

SITE123 logo

SITE123 ecommerce website builder is a solution suited for small businesses. With an easy-to-use interface, it's possible to quickly launch your store. Begin by selecting the type of store you want, picking the template that fits better, customizing it, then adding the products, and defining taxes, shipping, and payment methods. 

You can add and edit products to your store whether you are on your desktop computer or your smartphone. Your clients will also have the same experience buying on your store from mobile devices or on their PCs since they will count on a responsive design. 

The platform provides a free SSL certificate too and allows you to include several payment options, such as PayPal, and credit cards. If you need any help, you will count on 24/7 live chat support.

Highlighted features:

  • Pre-built ecommerce templates
  • Manage your products with ease
  • Responsive design
  • 24/7 support
  • Choose from a selection of currencies

4. Webnode

Webnode logo

Webnode provides responsive store templates that are going to enable you to create your ecommerce more easily and offer a good customer experience. You can choose the local payment options you wish to accept, like wire transfer, PayPal, credit card, Stripe,  and payment upon pick up and the delivery methods, such as DHL and FedEx.

To follow up on your store's performance, you are going to have access to several statistics to be able to identify, for instance, the most popular products and profitable customers. You can also use the product feed to compare prices with competitors. 

Besides, you don't need to add products one by one, it's possible to import them in bulk in the CSV format. If there is any doubt, you are going to have 24-hour support from Webnode, Premium users get priority phone support. 

Highlighted features:

  • User-friendly ecommerce website builder
  • Predesigned pages
  • Edit directly on your browser
  • Responsive design
  • Store statistics
  • Customizable product pages
  • Import products in bulk

5. Shoplazza

Shoplazza logo

Shoplazza offers you an easy-to-use platform to create your ecommerce. You can choose a pre-built theme, then use the drag-and-drop online store builder to customize the pages as you wish. 

You will count on an inventory management system to make it simpler when it comes to organizing the stock and the orders. It stops sales when the inventory reaches zero, avoiding selling out-of-stock items. You can upload an unlimited number of products and customize up to 300 product variants.

You even have the option to add the buy button on other websites and blogs, which weren't created by Shoplazza, so you can sell in more places. Improve the checkout process using the platform AI (artificial intelligence) suggestions. 

Highlighted features:

  • Pre-built templates
  • Drag-and-drop online store button
  • Inventory management system
  • Marketing tools
  • SEO tools
  • Staff accounts
  • Multiple payment options
  • Shipping partners

6. BigCommerce

BigCommerce logo

With BigCommerce, you have the opportunity to create an online store by developing your pages through the Page Builder Visual Editor, using the drag-and-drop tool to personalize every detail. You can get fully customizable themes as well, with built-in HTML, CSS, and Javascript. 

The platform also enables you to customize the checkout process and optimize all of your website pages for mobile devices. You can integrate with WordPress and, before launching the ecommerce, test it with the Stencil CLI tool.

It's also possible to integrate BigCommerce with several marketplaces such as Amazon, Facebook, and Instagram, so you can sell your products in different places and manage everything from just one.

BigCommerce provides solutions for making your store international too. You have the option to accept payments from more than 100 currencies and integrate with ShipperHQ to get accurate shipping quotes across countries.  

Highlighted features:

  • Page builder visual editor
  • Theme customization
  • Check out customization
  • Mobile Optimization
  • Preview before publishing
  • Cross-channel commerce
  • Multi-currency
  • Multi-language

7. Ecwid

Ecwid logo and website layout

With Ecwid, you can sell on different platforms and manage everything from just one place. You will count on centralized inventory, order management, and pricing features. You can create a website from scratch in just a few minutes, using the design tools to customize the pages. No coding or software is required.

It's possible to include different payment options as well, in-store and on the go, with PayPal, Stripe, Clover, and Square, for example. Connect your store to sales channels like Instagram, Facebook, WhatsApp, Amazon, and eBay. You also have the option to create your app to enhance customer experience on mobile devices. 

Ecwid provides automated marketing tools as well to help you create Google and Facebook Ads, and send messages in case of abandoned carts, for instance. There is also the option to translate your website into 45 different languages.

Highlighted features:

  • Create a website in minutes
  • Sell on social media
  • Set different payment options
  • Create your mobile app
  • Automate your marketing
  • Language detection
  • Display real-time rates

8. WooCommerce

Woocommerce logo

WooCommerce is an open-source ecommerce platform built on WordPress that allows you to sell different types of products, like physical items, digital content, and subscriptions. You are going to find hundreds of free and paid extensions to enhance your store, for example, marketing and management tools. 

You can set your online store to be available in multiple languages, and accept a big variety of currencies, expanding the possibility to do business around the world. WooCommerce is 100% translated into 24 languages, including Danish, Ukrainian, and Persian. 

Adding WooCommerce to a WordPress website is free. The platform was built to enable you to scale your business, supporting a high number of orders per day without having any problems. 

Highlighted features:

  • Built on WordPress
  • Open-source
  • Offer flexible and secure payments
  • Automated tax calculations
  • Live shipping rates
  • Translated into 24 languages
  • Choose multiple currencies

9. Jumpseller

Jumpseller logo

Jumpseller provides professional themes, which are mobile-ready and customizable, to easily start building your ecommerce. You can edit all the pages the way you want, including the checkout, creating a user experience that best suits your target audience.

To sell to people from different countries, translate your website into several languages without the need of installing any additional plugins. You can create your domain name for free as well. To help you manage the store, Jumpseller has partnered with shipping carriers to offer discount rates. 

You also will be able to select multiple currencies and define different shipping and taxes for specific countries and regions. If you sell digital products, the platform allows you to insert the necessary features to put them available and manage them. 

Highlighted features:

  • Professional themes
  • Customizable
  • Multi-language
  • Sell in local currency
  • Sell digital products
  • Partnered with shipping carriers

10. Strikingly

Strikingly logo

With an easy-to-use interface, Strikingly offers a practical website editor that will help you build a perfect space for your brand online, along with your ecommerce. You can choose the font styles, and color palette, insert images, customize as you wish, and include selling features, such as coupons, and membership log-ins.

If you already have a domain name, it's possible to use it or create a new one, you will find the tools to set shipping and payment options as well. To keep track of your website and ecommerce performance, Strikingly comes with analytics built-in. 

Do you want to integrate your website with social media? You have the option to display your Instagram, Facebook, and Twitter feeds on your page. The platform also allows you to add sign-up and contact forms.  

Highlighted features:

  • Easy-to-use website editor
  • Customizable
  • Analytics built-in
  • HTTPS built-in
  • Integrate with social media
  • 24/7 support

11. Weebly

Weebly logo

Weebly allows you to build an ecommerce that grows with your business. You can choose a customizable theme and, then, use the drag-and-drop tool to give your brand's face to every page. 

Enjoy the marketing tools such as SEO techniques that are already applied to the website and the analytics features, which enable you to track your website performance. Weebly also provides an app, so you can manage your store wherever you are. 

You also are going to count on tools to manage the inventory, including bulk import and export. Your customers can get real-time shipping rates by carrier, address, weight, and quantity. Insert badges to make products with special discounts stand out, and use the coupon builder to create coupons. 

Highlighted features:

  • Customizable themes
  • Drag and drop builder
  • Website optimized for SEO
  • Analytics tools
  • Shipping tool
  • Bulk import
  • Coupon builder

12. Pixpa

Pixpa home page

Artists and graphic designers who wish to sell their work on demand need to build an incredible portfolio website. This way, people can check the previous projects you have participated in and your art pieceshttps://www.jivochat.com/blog/sales/how-to-start-an-online-clothing-store.html to make sure you are the right person to hire. That's exactly what Pixpa will help you with. 

This website builder allows you to showcase, sell and share your work online. You can use templates made for photographers, creators, and small businesses, then customize them as you see better. The platform is easy to use and provides you with several tools, like built-in SEO, pre-built content blocks, and customizable forms. 

Highlighted features:

  • Easy-to-use interface
  • Pre-built templates
  • Responsive design
  • 24/7 customer support
  • Built-in SEO tools
  • Pre-built content blocks

13. Shift4Shop

Shift4Shop logo

Shift4Shop is a free website builder which offers many resources, starting from giving you a big variety of professionally designed, industry-specific, and mobile-friendly templates. They have a web design tool to help you customize everything, but you can edit directly the HTML and CSS too. 

The free plan includes unlimited products, features, and bandwidth. You will also count on migration assistance and fraud protection. Shift4Shop provides marketing tools, as well, like built-in e-mail marketing, and the possibility to include group deals, daily deals, coupons, and discounts, among others.

It also has cart abandonment recovery tools, focused on automatically engaging users, and motivating them to finish their purchase. Another benefit is that each part of your website is pre-optimized for SEO.

Highlighted features:

  • Inventory management tools
  • Product management software
  • Analytical tools
  • Cart abandonment recovery tools
  • SEO optimization
  • Visa CPI Certified Security
  • Real-time shipping rates
  • Integrated with PayPal
  • Centralized inventory to sell in different channels

14. Volusion

Volusion logo

Developing your online store without knowing how to code, and being able to set up everything by choosing a pre-built responsive theme: Volusion makes it possible and also provides a 14-day trial.   

After customizing your website design, you can add several tools such as shipping methods, other selling channels, automated email, payment gateways, and stats about your store performance. Besides, the built-in SEO management will help you to gain more visibility.

When adding your products, you have the opportunity to use some tools that will make it even simpler and more effective, like variant pricing, import products via CSV, and rich text product descriptions. 

Highlighted features:

  • Responsive themes
  • Add site search
  • Built-in SEO
  • Integration with marketplaces
  • Secure checkout
  • Comprehensive management system
  • Search friendly URLs
  • Admin Social Management
  • Reporting tools

15. Magento

Magento logo

Magento is the ecommerce website builder from Adobe, and it's driven to help companies to develop a great shopping experience, with several features. In the page builder, you are going to encounter an intuitive interface and content editor that allow you to customize everything, using the drag-and-drop tool.

The platform was created to help businesses of all sizes, small to big companies according to their needs. You can integrate the store with other selling channels, use B2B solutions, and easily manage your inventory.

Adobe also has a global community where you can find different partners to help you grow and find exactly what you were expecting. For example, you can have technology partners that will give you directions to optimize the way you use Magento. Community insiders, and certified Magento developers, can guide you through creating a better design. 

Highlighted features: 

  • B2B ecommerce
  • Customer segmentation and personalization
  • Integrates with other sales channels
  • Cloud-based services
  • Mobile-friendly
  • Live search
  • Instant Purchase
  • Connected Enterprise Resource Planning

16. Squarespace

Squarespace logo

Squarespace is an ecommerce website builder that will enable you to create pages that better suit your business needs. Focusing on growing and expanding, before creating your account, you will choose which template has more to do with your brand visual identity, and customize it, the images, the color palette, and fonts. 

Each online store sector has its specificities, taking that into consideration Square Space includes many tools to add to your choice and also has marketing features. This way, you can implement actions such as email campaigns, through the platform. 

They provide solutions not only to sell physical products, but also digital content, like ebooks and music, subscriptions, or services. Besides, if you sell online or in-person, you can use the Squarespace inventory to keep everything synced. 

Highlighted features: 

  • Customizable templates
  • Mobile optimized design
  • Easy-to-use interface
  • Centralized inventory
  • Real-time shipping estimates for US customers
  • Simple payment and checkout
  • 24/7 support
  • Automate sales tax filing
  • Built-in SEO tools

17. PrestaShop

PrestaShop logo

With PrestaShop, you can count on a highly scalable and flexible option to have an online store that suits your client's needs. You can fully personalize the website pages by choosing a pre-built theme, adding useful features, selecting the color palette, font, inserting images, and much more. 

The platform has an intuitive interface, which means you and your team can easily learn how to navigate through its tools and make the most of it to offer the customer experience. You can manage everything from a single platform, including controlling the inventory, the payment process, and shipping. 

You also can enjoy the marketing tools to launch campaigns and promote your brand. Another advantage is the option to sell internationally, by having a multilingual store and adding multi-currency options.

Highlighted features: 

  • Pre-built themes
  • Easy-to-use
  • All-in-one-platform
  • Sell internationally
  • Marketing tools
  • Analytics tools
  • Customer support

18. Sellfy

Sellfy logo

Sellfy is an easy-to-use ecommerce platform that allows you to create your online store with just a few clicks. It was developed focusing on helping creators to sell their digital products and merchandise online. 

To begin, all you need to do is sign up for the platform, add your products, then customize every page to have your brand's identity. You can also use Sellfy to commercialize your products on social media like Facebook and Instagram and manage everything in one place. Enjoy the built-in marketing features to promote your store and enhance your revenue. 

You can sell a huge variety of digital products, such as ebooks, videos, audio, and other files in multiple formats. It's also possible to create digital subscriptions and charge your customers periodically, another possibility is offering video streaming services on demand. 

Highlighted features: 

  • Easy-to-use
  • Sell products and subscriptions
  • Responsive design
  • Customization tools
  • Built-in marketing features
  • Sell from social media
  • Multiple payment options

19. BigCartel

BigCartel logo

The BigCartel platform is recommended for artists who want to sell their products online. You will find the proper tool to make it easier to run a creative business. To begin building your online store, select one of the pre-built themes, and customize it according to your brand's visual identity.

Then, add the products, and set up important configurations such as the payment and shipping methods. You can count on very useful tools to manage your store, fulfill orders, update products, check stats, and run promotions from any device. 

Highlighted features: 

  • Developed for artists by artists
  • Easy-to-use
  • Pre-built themes
  • Personalization tools
  • Management tools

20. ShopWired

ShopWired logo

ShopWired is considered the best ecommerce platform in the United Kingdom. It offers you beautiful and responsive themes, so you can build your online store without having to design it yourself, but still be able to customize the details to be aligned with your brand's visual identity. 

The platform integrates the most important features for managing an online business, so you can centralize all your tasks in a single place. You will be able to keep track of all the orders, update the product catalog, and create promotions. If you already use another platform, you can fully migrate to ShopWired in 7 days or less.

Highlighted features: 

  • Responsive design
  • Pre-built themes
  • Customization tools
  • No coding or software installation required
  • All-in-one platform
  • Sell on social media
  • Customer support
  • Insightful reports
  • Advanced b2b features

Start Buiding Your Ecommerce Online Store

Now that you have seen some amazing ecommerce online store examples, use them to get inspired and take your plans of building an online store out of paper. Plan your business carefully, try to understand your target audience's needs, create a strong visual identity for your brand and enjoy the opportunities that the internet has to offer.

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