7 Apps to Identify Fonts

updated June 19, 2024
Reading time12 minutes
Jaqueline Corradi
Jaqueline Corradi
Content Manager

Have you ever needed to identify fonts from a PDF, or an image on the internet? To simplify that task, you can count on apps and websites that enable you to quickly discover which font is, and help you to find similar ones as well. That's very useful for designers, for instance, who are looking for fonts to create a logo, use in a banner, or a web page. 

The font type you choose needs to be aligned with the brand's visual identity, and match the rest of the graphic elements. Pay attention if the font is easy-to-read, and also select a font color that has good contrast with the background color. 

7 Apps to Identify Fonts

1. What Font Is

The What Font Is website allows you to quickly identify fonts by just uploading an image. Empowered with an artificial intelligence font finder, it counts with a catalog of more than 820,000 fonts, free or commercial. Besides, it's able to identify over 60 fonts in the same image. 

What Font Is website home page

2. What The Font

Did you like the font used in a banner, social media cover, or flier, and want to use the same font or a similar one? With the What The Font website, it's possible to know which font was applied to an image in just a few seconds. 

All you have to do is upload the image, select the font you wish to identify, then check the results. The website counts on a large collection of fonts to deliver you the best results. 

What the font website home page

3. Fonts Ninja

An important part of designing a website layout is searching for pages that follow the same aesthetic you wish to use. It helps you to get inspired, have new ideas, and also to find great fonts that are perfect for your project. 

Fonts Ninja browser extension enables you to identify fonts, try them out on your texts, then purchase the ones you like. It will save you a lot of time since you won't need to search for them manually. 

Fonts Ninja home page

4. Fontspring Matcherator

With a catalog of more than 90,000 free and paid fonts, the Fontspring Matcherator identifies fonts used in images and gives you the option to download or purchase them. Access the website, upload the image, or insert the image URL, and select the fonts you want to try out. 

Fontsrpring Matcherator home page

5. Identifont

Did you see a font that matches perfectly with your design project, but you don't have an image of the font? The Identifont website can help you with that. It enables you to find fonts by appearance, name, similarity, picture, designer, or publisher. 

For example, to identify fonts by appearance, you will need to answer several questions, such as "do the characters have serifs?", "what style does the $ have?", "what style is upper-case Q tail?".  Then, Identifont will analyze the answers, narrow down the possibilities, and give you a list of fonts with characteristics similar to the ones you described. 

Identifont home page

6. Serif Font Identification Guide

Do you have a font type in your mind, but can't recall its name? With the Serif Font Identification Guide, you can find a serif font by pointing out its characteristics, such as the 'a' shape, the 'e' bar format, the 'J' hook format, the 'k' legs and serifs, and so on.

You will see the same letter written differently, then select the one that resembles the font you are looking for. Based on your answers, you will receive a list of fonts to choose the one that is closest to your reference. 

Serif Font Identification Guide home page

The Font In Logo website counts a list of fonts used by famous brands in their logos. You just need to type the name of the brand, and, in a few seconds, you will see the logo and the name of the font. Click on it to get more information, and also to download the font.

Font in Logo home page

The Importance of Fonts and Understanding Their Differences

If you are a graphic or web designer, being able to identify fonts is an asset related to the ability to understand the difference between font styles and the images they convey. For instance, The type of font chosen to be used in a logo or a banner isn't random.

Several aspects are considered because the font type must be aligned with the brand's identity and corroborate to transmit the message intended. The perception someone gets from the same text may differ when it's written in a different font.

It's essential to consider that when developing your design projects, observing the multiple types of fonts used on the internet will help you to expand your vision and creativity. Pay attention to the details, and how a font type aligns with other visual elements on a page.

You can use this to get inspired to create your own fonts or to choose the best one. If you identify a font type you want to use, check its copyrights and purchase a license if necessary.

How to Choose a Font

1. Look For Inspiration

Enjoy the apps to identify fonts to search for styles that will inspire your creations. Study success cases, and also check the type of fonts that were used in projects similar to yours.

Then, you can explore innovative approaches to differentiate the font types you will use from them. Animated flipbooks can also provide inspiration and insight into font usage within engaging visual contexts.

2. Keep Aligned With the Brand's Identity

Choosing font types that are in harmony with the rest of the elements that compose a design piece, whether it's a website, a flyer, or a book, is fundamental. It's visually pleasant, makes the design more attractive, and helps to convey the message you intend to pass.

3. Choose a Main Font

If you are designing website pages, you will probably use more than one font type, for example for the logo, menu, and articles. The tip is to select the main font first, this is the one that will be applied to the headlines, titles, and other texts you wish to highlight. The main font sets the tone of the style chosen, and the secondary ones should be aligned with it.

4. Consider Where The Font Will Be Applied

What's the purpose of the design piece you are developing? That's the main question you should answer before choosing the font types. The objective of your project is what will guide your design choices not only regarding the fonts but all the other elements.

5. Mind Readability

Fonts with too many details, like cursive ones, may be beautiful but difficult to read. They probably work better for logos and short texts. While it may be tiring to read a long text with them. Observe the size, the font, and the background color as well.

9 Design Tools to Apply The Fonts

After using the apps to identify fonts, you may want to use a font for a design project, for example on your website or a banner. To help you with that, several design apps provide easy-to-use interfaces and multiple tools. So you can put your imagination to work and create beautiful design pieces.

1. Wix

Create a Wix website today

Known for being a website builder platform, Wix has several web design tools that don't require a deep understanding of this area. Wix editor uses the drag-and-drop feature, allowing you to choose the best fonts, change the color palette, and insert and resize images.

Besides, you can start building your page by choosing from a range selection of pre-built templates;

Highlighted features:

  • Drag and drop tool
  • Built-in features
  • Wix ADI (Artificial Intelligence Design)
  • Extensive visual content library
  • Pre-built templates
  • Wix mobile editor


WordPress home page

WordPress offers several design features to help you develop your website, sich as a library of pre-built templates. They have multiple design options, including color schemes, fonts, and mobile-friendly layouts. Another advantage is that you can customize everything with the Block Editor.

Highlighted features:

  • Pre-built templates
  • Mobile-friendly layouts
  • Block Editor
  • Drag and drop tool

3. Canva

Canva's logo is shown in a computer screen.

Canva provides several tools to develop website layouts, social media posts, infographics, videos, and presentations, among others, and it doesn't require being a design expert.

Select the type of design you need to build, for example, a post to the Instagram feed, choose an image from the photo library, and edit it. Canva offers a size guide for timeline posts, stories, and ads, and has story sets tutorials, and post ideas.

Highlighted features:

  • Extensive media library
  • Customizable website templates
  • Design for social media
  • Easy to use editor
  • Designing tutorials

4. Envato Placeit

Placeit's logo.

Placeit provides thousands of templates for different design needs. To develop digital marketing strategies for your company, it's necessary to create design pieces in many formats, for example, Instagram and Facebook posts, Twitter, Facebook and podcast covers, Pinterest, and even Discord themes.

You will also find tools for making videos, including animated logos, Twitch screens, YouTube thumbnails, intros, and slideshows. Also, if you don't have a logo for your brand, you can create one using pre-designed options, divided into categories, like Education & Arts, Healthcare, and Services.

Highlighted features:

  • More than 50 thousand templates for different platforms
  • Video editing tools
  • Mockups for web and physical products
  • Logo maker

5. Desygner

Desygner's logo

Desygner is made for people who aren't experts in design but want to make their content more attractive. You will find an intuitive interface to create ads, banners, flyers, social media posts, and much more.

The drag-and-drop editor enables you to modify images, change colors, insert texts with different fonts, along with other visual elements, and position and resize them as you think it's best.

Highlighted features:

  • Easy-to-use
  • Drag and drop editor
  • Modify images, fonts, colors, and texts
  • Pre-built templates
  • Resize images automatically
  • PDF editor

6. Clipping Magic

Clipping Magic's logo.

Do you know when you want to use a specific element of an image and need to remove the background? Clipping Magic was developed to make this process much easier and faster. They have an auto-clip AI, trained with millions of images to solve this problem quickly.

Clipping Magic also has a smart editor with tools like "keep", "remove", and "scalpel" for precision editing. This can help you, for example, to edit the images of your products, by removing the background and highlighting only the item.

Highlighted features:

  • Auto-clip AI
  • Smart editor
  • Smart edges
  • Smart auto-crop
  • Rotate/ straighten
  • Resize images
  • Comprehensive color control
  • Color cast cleaner

7. Vector Magic

Vector Magic's logo.

If you need to edit an image in JPG or PNG, for example, sometimes it's necessary to convert the file to another format, such as SVG and EPS, which Vector Magic allows you to do online without installing anything.

You can easily get bitmap source material through the vector compositions, and use it to change what you need, or even draw something on paper, scan, and then vectorize it. Another advantage is to take a logo image and put it into a vector format, enabling you to use it in different ways.

Highlighted features:

  • Convert images into vectors
  • Fully automatic vectorization
  • Sub-pixel precision
  • Trace your bitmap

8. Logaster

The image shows logaster's logo on the left side, and on the right side there is a stationery set with a brand's logo applied on them.

Your brand's visual identity has an essential impact on how people perceive your business. Each element needs to be aligned to create a cohesive image that can transmit your company's values and vision. Logaster allows you to develop your brand's logo and corporate style.

To develop the logo, you just need to add your company's name and press the button "create'', then you will see different design options. Choose the one that suits your business identity better, and customize it.

After doing it, you can get a full branding package with high-resolution files, layout options, and your logo in a transparent background and applied in colored ones.

Highlighted features:

  • Create a high-quality logo
  • Ready-to-use logo
  • Thousands of icons and fonts
  • Change the design whenever you need
  • Develop a brand kit

9. Fotor

Fotor's logo.

With Fotor you can edit images to add to your website and social media pages without installing any software on your computer. It's possible to crop and resize images, remove the background, enhance colors, reduce blur, and add several photo effects. You just need to upload the image, make the adjustments you wish, check the preview, and download it.

Highlighted features:

  • Crop and resize images
  • Background remover
  • Photo effects
  • Free templates
  • Logo maker

Select the Fonts that Fit Your Design Project

Enjoy the features all those apps to identify fonts offer you and download the fonts that suit your project better. As a web designer, it's essential to have a library of fonts, pay attention to their characteristics, and understand how the font you choose has an impact on the visual identity of a website, or a brand. It affects user experience and influences important results, such as how a brand is perceived.

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